{"id":5343,"date":"2025-01-17T15:00:44","date_gmt":"2025-01-17T14:00:44","guid":{"rendered":"https:\/\/www.elesi-luce.com\/en\/?p=5343"},"modified":"2025-01-17T15:33:33","modified_gmt":"2025-01-17T14:33:33","slug":"new-logo-elesi","status":"publish","type":"post","link":"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/","title":{"rendered":"New Elesi Logo: The Union of Tradition and Innovation"},"content":{"rendered":"\n<p>In a world that\u2019s constantly evolving, the new Elesi logo perfectly embodies the essence of the brand: craftsmanship, design, and innovation. The logo redesign was conceived to visually represent the core <a href=\"https:\/\/www.elesi-luce.com\/en\/greenthinking\/\">values<\/a> that guide the company, striking a balance between modernity and elegance.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Logo elesi 2025\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/nJquFrogKSM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>A Distinctive and Dynamic Design<\/strong><\/h3>\n\n\n\n<p>The new Elesi logo was designed using the Eina font, created as the corporate typeface for the University of Art and Design in Barcelona. Eina is a functional, versatile, and multipurpose font. For the logo, the Eina Semibold variant was chosen, featuring a unique touch: the letter \u2018L\u2019 appears in Eina Semibold Italic.<br>This combination creates a dynamic and fluid visual effect, breaking uniformity with a touch of elegant liveliness. The sturdiness of the semibold font pairs seamlessly with the italic style, which evokes design and innovation\u2014two fundamental pillars of Elesi.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"956\" height=\"1008\" src=\"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2025\/01\/New-logo-elesi-luce.png\" alt=\"new logo of elesi luce\" class=\"wp-image-5344\" style=\"width:369px\" srcset=\"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2025\/01\/New-logo-elesi-luce.png 956w, https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2025\/01\/New-logo-elesi-luce-285x300.png 285w, https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2025\/01\/New-logo-elesi-luce-768x810.png 768w\" sizes=\"(max-width: 956px) 100vw, 956px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>A Color That Captures Attention<\/strong><\/h3>\n\n\n\n<p>Elesi has retained its signature orange hue because it conveys the essence of the company: orange is born from the fusion of red, symbolizing passion, and yellow, representing warm light. This color serves as a manifesto of Elesi&#8217;s passion for creating valuable objects that illuminate spaces where aesthetics, comfort, and functionality coexist in perfect harmony.<br>For the redesign, the vibrant and luminous Tangerine shade (Pantone 151 C) was chosen. This tone reflects the brand&#8217;s energy and vitality. Drawing inspiration from iconic trends of the 1960s and 1970s, Tangerine blends seamlessly into a contemporary design context. This bright orange not only evokes positive emotions but also ensures that the brand stands out strongly in both digital materials and printed formats.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>The New Elesi Logo for the Future<\/strong><\/h3>\n\n\n\n<p>With its new logo, Elesi is ready to face the challenges of the future <a href=\"https:\/\/www.elesi-luce.com\/en\/history\/\">while staying true to its identity<\/a>. This redesign marks a significant step toward more effective and cohesive communication, strengthening the brand&#8217;s presence in the market and in the hearts of its customers.<br>Are you curious to see how the new logo will come to life in various applications? Follow us to stay updated on the latest developments!<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.elesi-luce.com\/contatti\/#:~:text=Resta%20sempre%20aggiornato%20sulle%20ultime%20novit%C3%A0!\">Subscribe to our newsletter<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>In a world that\u2019s constantly evolving, the new Elesi logo perfectly embodies the essence of the brand: craftsmanship, design, and innovation. The logo redesign was conceived to visually represent the core values that guide the company, striking a balance between modernity and elegance. A Distinctive and Dynamic Design The new Elesi logo was designed using &#8230; <a title=\"New Elesi Logo: The Union of Tradition and Innovation\" class=\"read-more\" href=\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/\" aria-label=\"Read more about New Elesi Logo: The Union of Tradition and Innovation\">Read more<\/a><\/p>\n","protected":false},"author":5,"featured_media":5345,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5343","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventi"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>New Elesi Logo: The Union of Tradition and Innovation - Elesi Luce<\/title>\n<meta name=\"description\" content=\"Find out the new logo Elesi: the union of tradition and innovation about the italian lighting company\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New Elesi Logo: The Union of Tradition and Innovation - Elesi Luce\" \/>\n<meta property=\"og:description\" content=\"Find out the new logo Elesi: the union of tradition and innovation about the italian lighting company\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/\" \/>\n<meta property=\"og:site_name\" content=\"Elesi Luce\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-17T14:00:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-17T14:33:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2025\/01\/Elesi-newlogo_preview.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"federicasteffan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"federicasteffan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/\"},\"author\":{\"name\":\"federicasteffan\",\"@id\":\"https:\/\/www.elesi-luce.com\/en\/#\/schema\/person\/b4f4b40b6418806cad2cbf3b6950c4f0\"},\"headline\":\"New Elesi Logo: The Union of Tradition and Innovation\",\"datePublished\":\"2025-01-17T14:00:44+00:00\",\"dateModified\":\"2025-01-17T14:33:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/\"},\"wordCount\":362,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.elesi-luce.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2025\/01\/Elesi-newlogo_preview.jpg\",\"articleSection\":[\"Eventi\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/\",\"url\":\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/\",\"name\":\"New Elesi Logo: The Union of Tradition and Innovation - Elesi Luce\",\"isPartOf\":{\"@id\":\"https:\/\/www.elesi-luce.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2025\/01\/Elesi-newlogo_preview.jpg\",\"datePublished\":\"2025-01-17T14:00:44+00:00\",\"dateModified\":\"2025-01-17T14:33:33+00:00\",\"description\":\"Find out the new logo Elesi: the union of tradition and innovation about the italian lighting company\",\"breadcrumb\":{\"@id\":\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#primaryimage\",\"url\":\"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2025\/01\/Elesi-newlogo_preview.jpg\",\"contentUrl\":\"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2025\/01\/Elesi-newlogo_preview.jpg\",\"width\":1280,\"height\":720,\"caption\":\"Elesi lighting new logo\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.elesi-luce.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"New Elesi Logo: The Union of Tradition and Innovation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.elesi-luce.com\/en\/#website\",\"url\":\"https:\/\/www.elesi-luce.com\/en\/\",\"name\":\"Elesi Luce\",\"description\":\"Handcrafted production of designer lamps\",\"publisher\":{\"@id\":\"https:\/\/www.elesi-luce.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.elesi-luce.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.elesi-luce.com\/en\/#organization\",\"name\":\"Elesi Luce\",\"url\":\"https:\/\/www.elesi-luce.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.elesi-luce.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2021\/09\/ELESI-LUCE-logo.png\",\"contentUrl\":\"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2021\/09\/ELESI-LUCE-logo.png\",\"width\":250,\"height\":54,\"caption\":\"Elesi Luce\"},\"image\":{\"@id\":\"https:\/\/www.elesi-luce.com\/en\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.elesi-luce.com\/en\/#\/schema\/person\/b4f4b40b6418806cad2cbf3b6950c4f0\",\"name\":\"federicasteffan\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.elesi-luce.com\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7b40034eca003452d9bacd6d9520f11cddc19447f18ab2f38dba1c8817442eb4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7b40034eca003452d9bacd6d9520f11cddc19447f18ab2f38dba1c8817442eb4?s=96&d=mm&r=g\",\"caption\":\"federicasteffan\"},\"url\":\"https:\/\/www.elesi-luce.com\/en\/author\/federicasteffan\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"New Elesi Logo: The Union of Tradition and Innovation - Elesi Luce","description":"Find out the new logo Elesi: the union of tradition and innovation about the italian lighting company","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/","og_locale":"en_US","og_type":"article","og_title":"New Elesi Logo: The Union of Tradition and Innovation - Elesi Luce","og_description":"Find out the new logo Elesi: the union of tradition and innovation about the italian lighting company","og_url":"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/","og_site_name":"Elesi Luce","article_published_time":"2025-01-17T14:00:44+00:00","article_modified_time":"2025-01-17T14:33:33+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2025\/01\/Elesi-newlogo_preview.jpg","type":"image\/jpeg"}],"author":"federicasteffan","twitter_card":"summary_large_image","twitter_misc":{"Written by":"federicasteffan","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#article","isPartOf":{"@id":"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/"},"author":{"name":"federicasteffan","@id":"https:\/\/www.elesi-luce.com\/en\/#\/schema\/person\/b4f4b40b6418806cad2cbf3b6950c4f0"},"headline":"New Elesi Logo: The Union of Tradition and Innovation","datePublished":"2025-01-17T14:00:44+00:00","dateModified":"2025-01-17T14:33:33+00:00","mainEntityOfPage":{"@id":"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/"},"wordCount":362,"commentCount":0,"publisher":{"@id":"https:\/\/www.elesi-luce.com\/en\/#organization"},"image":{"@id":"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#primaryimage"},"thumbnailUrl":"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2025\/01\/Elesi-newlogo_preview.jpg","articleSection":["Eventi"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/","url":"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/","name":"New Elesi Logo: The Union of Tradition and Innovation - Elesi Luce","isPartOf":{"@id":"https:\/\/www.elesi-luce.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#primaryimage"},"image":{"@id":"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#primaryimage"},"thumbnailUrl":"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2025\/01\/Elesi-newlogo_preview.jpg","datePublished":"2025-01-17T14:00:44+00:00","dateModified":"2025-01-17T14:33:33+00:00","description":"Find out the new logo Elesi: the union of tradition and innovation about the italian lighting company","breadcrumb":{"@id":"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#primaryimage","url":"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2025\/01\/Elesi-newlogo_preview.jpg","contentUrl":"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2025\/01\/Elesi-newlogo_preview.jpg","width":1280,"height":720,"caption":"Elesi lighting new logo"},{"@type":"BreadcrumbList","@id":"https:\/\/www.elesi-luce.com\/en\/new-logo-elesi\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.elesi-luce.com\/en\/"},{"@type":"ListItem","position":2,"name":"New Elesi Logo: The Union of Tradition and Innovation"}]},{"@type":"WebSite","@id":"https:\/\/www.elesi-luce.com\/en\/#website","url":"https:\/\/www.elesi-luce.com\/en\/","name":"Elesi Luce","description":"Handcrafted production of designer lamps","publisher":{"@id":"https:\/\/www.elesi-luce.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.elesi-luce.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.elesi-luce.com\/en\/#organization","name":"Elesi Luce","url":"https:\/\/www.elesi-luce.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.elesi-luce.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2021\/09\/ELESI-LUCE-logo.png","contentUrl":"https:\/\/www.elesi-luce.com\/en\/wp-content\/uploads\/sites\/7\/2021\/09\/ELESI-LUCE-logo.png","width":250,"height":54,"caption":"Elesi Luce"},"image":{"@id":"https:\/\/www.elesi-luce.com\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.elesi-luce.com\/en\/#\/schema\/person\/b4f4b40b6418806cad2cbf3b6950c4f0","name":"federicasteffan","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.elesi-luce.com\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7b40034eca003452d9bacd6d9520f11cddc19447f18ab2f38dba1c8817442eb4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7b40034eca003452d9bacd6d9520f11cddc19447f18ab2f38dba1c8817442eb4?s=96&d=mm&r=g","caption":"federicasteffan"},"url":"https:\/\/www.elesi-luce.com\/en\/author\/federicasteffan\/"}]}},"_links":{"self":[{"href":"https:\/\/www.elesi-luce.com\/en\/wp-json\/wp\/v2\/posts\/5343","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.elesi-luce.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.elesi-luce.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.elesi-luce.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.elesi-luce.com\/en\/wp-json\/wp\/v2\/comments?post=5343"}],"version-history":[{"count":1,"href":"https:\/\/www.elesi-luce.com\/en\/wp-json\/wp\/v2\/posts\/5343\/revisions"}],"predecessor-version":[{"id":5346,"href":"https:\/\/www.elesi-luce.com\/en\/wp-json\/wp\/v2\/posts\/5343\/revisions\/5346"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.elesi-luce.com\/en\/wp-json\/wp\/v2\/media\/5345"}],"wp:attachment":[{"href":"https:\/\/www.elesi-luce.com\/en\/wp-json\/wp\/v2\/media?parent=5343"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.elesi-luce.com\/en\/wp-json\/wp\/v2\/categories?post=5343"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.elesi-luce.com\/en\/wp-json\/wp\/v2\/tags?post=5343"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}